Bluish is a boutique design studio in constant search for the real and true nature of activewear, sportswear and outdoor garments. We strive to unlock the innate essence of each garment we design. It is a journey made of engagement, functionality and respect.
Brand management: We optimize operations and align your team with your brand's vision, allowing you to focus on the big picture.
Fashion Design: We collaborate to create innovative, trend-setting designs that give your brand a competitive edge.
Visual Design: We craft cohesive visual content that enhances your brand's identity and effectively engages your audience.
R&D: We help develop groundbreaking ideas that are both creative and commercially viable, ensuring your products stand out.
Bluish.studio
A thought-provoking project that transcends traditional garment design. Bluish Studio leads the way with innovative content and design, while Blueink Studio translates these creative ideas into wearable pieces that embody both innovation and purpose. These aren’t just garments, they are expressions that challenge the boundaries between camping and survival, nature and the future of design. Each piece raises philosophical questions about how we interact with the world around us.
We lead the complete process of brand development, from concept to execution through sustainability to make an impact in the market. the brand is inspired by the adrenalized air sports talk. bluish studio strives to push for change, we embody this air surfer to help the company to define themselves with an unanimous voice of communication by creating a project that focuses wholly on nature and ethics. to discover the new world is a commitment towards researching sustainable approaches.
This collaboration combines the sartorial flair of an esteemed Italian wool maker with the cutting-edge performance technology of the Misuzawa factory to create a distinctive capsule collection. The highlight of this partnership is a modern loose-fit down jacket that seamlessly blends stylish performance details with the luxurious feel of heat-bonded wool. This innovative piece not only showcases the richness and sophistication of Italian craftsmanship but also the unparalleled functionality championed by Misuzawa's engineering. Our ongoing collaboration aims to elevate Descente Allterrain to an international stage, setting new standards in the fusion of fashion and performance.
We partnered with the new private fund owner of the brand to devise a comprehensive strategy and solid foundation for its relaunch. Recognizing the growing trend of outdoor apparel in the international market, we skillfully merged this with the emerging wave of street style. Our efforts involved repositioning the brand and expanding its market reach by targeting new customer segments and introducing a wider range of merchandise for a complete, modern look.
We design clothes and wearable solutions for athletes that nurture sartorial workmanship and enable high performances. we used a modern and sustainable approach, combining technical details with fashion aesthetics for both an urban runner and modern marathoner. the collection has a refine urban soul that combines functional and smart layering of fabrics.
We revolutionized an equestrian garment brand through a comprehensive rebranding and strategic overhaul, transforming it from a stock service operation into a dynamic force in the international markets. Leveraging our expertise, we elevated the brand's value by enhancing quality and crafting unique designs that blend high-performance fabrics with sartorial elegance.
Our primary goal is to add value to the brand by applying the right balance of creativity and research. bluish studio assists the client in refreshing its brand by restructuring the entire collection and its procedure; from merchandise structure, pricing, and sourcing to timing. bluish studio has helped the client to increase margins and sales, even amidst a global pandemic and the war.